Looking back at the 6th edition of the SENSORY congress
The 6th edition of the SENSORY congress was held on Thursday, March 20 .
A very successful edition, under the sign of conviviality, which brought together more than 160 participants who came to discover the latest advances in sensoriality.
In a world where speed and stress are omnipresent, sensory plays an essential role in bringing a sense of well-being to consumers . For the cosmetics industry, sensory represents a real differentiating asset and is at the heart of Research, thus making it possible to offer ever more innovative solutions.
After redefining the notion of experience , which appeals to our five senses, the delegates immersed themselves throughout the morning in the world of new technologies , now serving the beauty of understanding the consumer experience. The increasingly advanced mastery of neuroscience and AI now provides access to a better understanding of the brain-skin axis , in favor of more sensory and personalized cosmetics. The last conference of the morning reminded the delegates that sensory standards provide a framework for product and consumer safety.
These new tools also allow the development of new formulation techniques . After a conference on the skin and the importance of touch, the delegates were able to discover, in the afternoon, concrete applications in terms of formulation, methodologies, modeling, etc. Not forgetting the inspiring conference on the redefinition of the customer experience in the automotive world, ultimately not so far removed from the cosmetics world.
At the end of the day, the prize for the best poster was awarded to Céline LUCAS from the company ACTALIA SENSORIEL for her poster entitled "𝐼𝑑𝑒𝑛𝑡𝑖𝑓𝑖𝑒𝑟 𝑙𝑒𝑠 𝑑𝑟𝑖𝑣𝑒𝑟𝑠 𝑠𝑒𝑛𝑠𝑜𝑟𝑖𝑒𝑙𝑠 𝑝𝑒𝑟𝑚𝑒𝑡𝑡𝑎𝑛𝑡 𝑑𝑒 𝑏𝑜𝑜𝑠𝑡𝑒𝑟 𝑙𝑎 𝑝𝑒𝑟𝑐𝑒𝑝𝑡𝑖𝑜𝑛 𝑖𝑚𝑚𝑒𝑑𝑖𝑎𝑡𝑒 𝑏𝑒𝑛𝑒𝑓𝑖𝑐𝑒𝑠.
- Thank you to the 160 participants for their smiles and good humor
- Thanks to the 15 speakers for their high-quality presentations.
- Thanks to the 20 poster candidates presented at the congress
- Thanks to the members of the Scientific Committee for their work in developing the program
- Thanks to our organizing partner ValeSens
- Thanks to our supporters Tours Métropole, Loire Valley Data Hub, Québec International, FFQCD...
- Thanks to the Tours Events teams for their welcome
📅 See you on 2021, 2022 for the 7th edition of the SENSORY Congress!
Did you miss the congress?
The congress is available in REPLAY for two months on the congress website
An event organized by Cosmetic Valley and VALESENS , with the support of Tours Métropole Val de Loire , in partnership with RCP Design Global and Tours Événements