Successfully establishing a presence in China: a guide for French SMEs.

COSMETIC VALLEY is pleased to invite you to an exclusive webinar dedicated to the actions of the FFCE in China, a market undergoing rapid change and rich in opportunities for French companies.

This meeting is a unique opportunity to better understand the specificities of the Chinese market and to exchange ideas with experts in the field.


On the agenda:

1. Opening & Introduction

By Franckie Béchereau
→ Context: issues and objectives of the webinar.

2. Understanding the Chinese market

Analysis by DAXUE Consulting
→ Trends, opportunities and challenges for the cosmetics industry.

3. A closer look at the China Beauty Expo

Presentation by INFORMA
→ Why is this trade fair a must-see? Key figures and practical advice.

4. Lessons learned: key players

Testimonial from EXPANSCIENCE Laboratories
→ Successful strategy and implementation in China.

5. Lessons learned: French SMEs

Testimony of FLORIHAN A
→ The keys to success

6. Interactive Session

Questions & Closing
→ Exchanges with the participants and summary of key points.

Speakers:

  • Franckie Béchereau - Deputy General Manager COSMETIC VALLEY
  • Matthieu David - CEO and Founder - DAXUE CONSULTING
  • Bo Jie Chen - Overseas Representative - INFORMA
  • Millie Durante - Managing Partner- FLORIHANA
  • Cédric Ertle - GENERAL MANAGER CHINA - EXPANSCIENCES LABORATORIES

Moderators:

  • Dorothée Nicolle, Export Project Manager - COSMETIC VALLEY
  • Laurence Moreau, Project Manager, FFCE China - COSMETIC VALLEY

Looking forward to seeing you on Friday.

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